Social Reporting in Ireland and Germany - A Comparison formatIsbn:Softcover - 9783838681870 Differenzierung des Investitionsgütermarketings gegenüber dem

Differenzierung des Investitionsgütermarketings gegenüber dem

sorgfältig bei der Markenkommunikation beachtet werden

Darüber hinaus gibt ein Kapitel über generische Modelle einen Überblick

Hierbei soll geklärt werden

Social Reporting in Ireland and Germany - A Comparison formatIsbn:Softcover - 9783838681870 Differenzierung des Investitionsgütermarketings gegenüber demInhaltsangabe: Abstract: Worldwide political and economic changes within the last two decades opened the way to increased globalisation. The existence of multinational organisations, together with their increasing power and influence put a threat on the political and social system. Against this background the social responsibilities of companies together with their social reporting practice must be re examined in order to guarantee transparency and